Tourism has always played a very important role in Montenegro, particularly the coastal regions. The destination experienced a change in positioning over the last few decades like no other. Montenegro’s tourism industry is strongly focused on the coastal areas with 96% of tourist overnights being generated at coastal resorts. Currently, Montenegro’s coastline hotel supply – the area earmarked for repositioning – is characterized as shown in the following table. The majority of hotel supply – about 70% - is characterized by hotels in the lower categories. This is a legacy of the communist era and the destruction caused during the war. Most of the hotels in this category are filed by tour operator allotments.
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